It seems that we are investing more and more into our blogging. This infographic by Orbit Media states that on average bloggers are spending 2.5 hours writing a blog. This shows just how much time and effort bloggers are now investing. 6% are spending 6 hours plus writing a single post. More blogging is taking part during work hours. This reinforces the fact that sharing your expertise online is now seen as a ‘legitimate’ marketing / business development activity at work.

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